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Extra costs biggest reason shoppers ditch online carts

Payments Dive

That’s because “Amazon has kind of trained people” to expect low or no shipping costs, said Sheridan Trent, director of market intelligence with payments consulting firm The Strawhecker Group, in an interview.

As consumers grapple with inflation, they’ve experienced some “sticker shock,” Weinswig said. Some have shifted to private-label products or are skipping more discretionary items. Consumers tend to have a dollar amount in mind when they approach a purchase, “so I do think, certainly in some categories, that is leading to alternative shopping behavior,” Weinswig said.