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Inntopia Exclusively Partners With Affirm to Give Travelers a More Flexible Way to Pay

Business Wire

Inntopia, travel’s most flexible marketing and ecommerce platform, today announced a partnership with Affirm, a more transparent alternative to credit cards. Now, the resorts and hotels who rely on Inntopia’s ecommerce platform are able to seamlessly offer their customers the ability to book travel and pay over time monthly or every other week.

For travel companies using Inntopia’s platform, Affirm can now be implemented at checkout in a few clicks, without needing to rely on code. Eligible consumers then have the option to split the total cost of bookings over $50 into simple payments repaid every other week or monthly. Consumers will see the total cost of their booking and never pay more than the amount they agree to upfront. Affirm also never charges any late or hidden fees and, at some travel providers, offers 0% APR.

“Our system makes it easy for guests to book an entire vacation in a single transaction. Affirm will make these larger, more complex transactions even easier for the guest by providing a simple way to plan out their payments while increasing sales and customer loyalty for our merchant partners,” said Trevor Crist, CEO Inntopia.

“We’re thrilled to partner with Inntopia to bring Affirm’s transparent payment solution to their travel companies, which include many of the top ski resorts across the country. As we approach the winter season, it’s particularly important for these travel merchants to be able to engage with new and returning customers, while also ensuring they feel confident booking,” said Silvija Martincevic, Chief Commercial Officer at Affirm. “Affirm helps solve for both, showing consumers exactly what they’ll pay upfront and allowing them to choose a payment option that best fits their budgeting needs.”


Did you know?

  • 40% of consumers who regularly used installment payments before the pandemic have stated they have since increased their usage
  • 32% of all respondents wish more stores offered installment payments

TSG conducted a survey of 483 consumers in the U.S., with the goal of understanding the impact COVID-19 has had on the way the U.S. consumer pays for goods and services.

Click here to download the infographic based on payment method insights.